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gobbparchlecas - Charisma Effect download epub

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Charisma Effect download epub

نویسنده: Nikki Nelson   

Desmond Guilfoyle: Charisma Effect

Charisma Effect



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Author: Desmond Guilfoyle
Number of Pages: 386 pages
Published Date: 01 Apr 2003
Publisher: McGraw-Hill Education - Europe
Publication Country: Australia
Language: English
ISBN: 9780074711446
Download Link: Click Here
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It is argued that how people say something is of equal or greater importance than what they say. How a person projects themselves, structures their content and delivers their performance are all key ingredients in what people call charisma and influence. Ultimately, both professionally and socially, the more understanding the deliverer has of impression management the more persuasive the message. In The Charisma Effect, Des Guilfoyle (ABC's National Training and Development Advisor) presents a practical how-to guide to techniques and models that are applicable across a broad range of speaking contexts, from one-to-one to mass communication. Most presentation books focus on the structure of public speaking and offer templates for the presentation of content. This book concentrates on the individual doing the presentation, the overal form that it takes and the management of impressions. It systematically takes the reader through the process of perception management.

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